Kim served as Chief Executive Officer at Cronin, one of the Northeast’s largest and most awarded marketing communications firms. She is a master marketing strategist, brand builder and business accelerator, and throughout her career has successfully launched new brands into the marketplace, as well as built strategies that fueled clients’ business growth. Her expertise includes executive leadership, brand strategy, digital marketing/technology, marketing transformation, media, public relations, and content strategy/execution.
Under Kim’s leadership, Cronin was named a “Top Shop” by Adweek and cited as a Top Workplace for four years. In response to rapidly accelerating market demand for engaging, fast turn video content, in 2019 she launched a video production company, Bonfire Productions.
A graduate of the University of Connecticut, Kim serves as a Director Emeritus for the University of Connecticut Foundation. She was named a “Remarkable Woman in Business” by the Hartford Business Journal and was included in the “Power 50” list of the region’s “most powerful figures.”